Project Overview:

Yogurt Mill asked us to help create their first campaign of the year. For this campaign, we developed and costed new recipes, photographed updated menu items, and added them to the website, menu, Paytronix, and DoorDash. We also re-produced a vertical video for the Acai Bowl and created vertical videos for the Turtle Pie Outrageous Cup and three newly improved Cold Brew Shakes. These videos ran on in-store vertical promo screens, in the drive-thru, and on social media, all designed to elevate their online presence, increase profits, and boost brand awareness. Additionally, we began managing their social media.